Sales Strategy & Turning Customers into Product Ambassadors

TRAINING & WORKSHOP: Sales Strategy & Turning Customers into Product Ambassadors.

Date: 4 April, 2015

A customer is worth more than two in the bush. This exciting training cum workshop is geared towards re-visiting essential sales strategies and techniques that will make your customers excited to develop a relationship with you, purchase your product and ultimately become your brand ambassador. This effective session will share some tried and tested tools and techniques allowing a professional in the sales and marketing field to harness and produce better outcome.

Sales is a 360 Degree Approach. Targeting and reaching out to the customer is one part of the equation while becoming a customer’s partner is a complex process needing extensive effort, savvy and practice. Using processes such as the Sales Funnel, Team Selling, Team Work, etc. will be discussed upon and elaborated in this session. The various psycho-graphic and behavioral dimensions will be covered in this session as well for optimizing the sales process.   To enliven the session, much interaction and contemporary case based analytic discussion will be embedded.

Designing an effective sales strategy is more than 50% of the winning game and the remainder is in creating a lasting mind-map in the heads of the customers – an impression so indelible that the customers’ focus remain glued to your products and services. Performance is the catch phrase that not all organizations can harness unless they follow a systematic approach and bring it down to near scientific perfection and this training cum workshop will attempt to tie in diverse practical knowledge.

At IITM, we have been focusing on these series of strategic trainings for developing the skill-set of the professionals in the Sales and Marketing field. The programs are catered to raise the understanding level of the professionals working in this domain. This training will allow them to be more confident in handling customers while giving them ambassadorial service so that the customers also return ambassadorial service. The training cum workshop is catered to professionals and entrepreneurs personally interested to advance their knowledge and understanding of the sales strategies for success or in developing an A team in this domain.

Time : 9:15 am to 5:00 pm
Venue : Pragati Insurance Bhaban, Level-8), 20-21, Kawran Bazar or designate alternative area ( the  final Premise will be decided 3-4 days before the session date)

Registration Fee: Tk. 2,250/- ( Early Bird Registration Tk. 2000/- by March 19, 2015)

Resource Person: Ziaur Rahman, CEO of IITM

Support Resource Person: Kazi Mohammad Shafi Uddin (Case discussion Component)

Please consider the following details for Registration:

Ziaur Rahman – CEO, IITM
Email: , Cell: +8801726 153 318

Kazi Mohammad Shafi Uddin – Relationship Manager (Training Division)
Email:, Cell: +8801766 240 306



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